Green Sky Landscapes
Green Sky Landscapes is a leading sustainable landscaping company based in Chennai, offering eco-friendly solutions such as terrace gardens, vertical gardens, organic lawn setups, and native plant landscaping. Their vision is about reimagining our busy lifestyles of today through the integration of nature back into the urban lives by designing aesthetic, low-maintenance, and nature-positive spaces.
They are driven by a commitment to quality, sustainability, and customer satisfaction, delivering green solutions that enhance lifestyle and environmental well-being.
Client
Green Sky Landscapes
Services
KeyWord Ranking
Mode
Organic
INDUSTRY
Landscaping & Sustainable Living
Website Status Before Project
Domain Overview
Organic Keywords
67
Organic Traffic
12
Domain Authority
3
Backlinks
76
Challenges
Driving Organic Growth for Green Sky Landscapes
- To improve the site’s visibility and traffic, which required building a solid SEO foundation from scratch..
- The website initially was found with low organic impressions, clicks, minimal backlinks, and issues concerning indexing service pages and blogs.
Solution
Strategic Phased Approach to SEO and Content Optimization
To address the challenges, we implemented a strategic, phased approach over three months, focusing on SEO, content creation, and optimization.
MONTH 1
Laying the Foundation
Keyword Research
Identified high-volume location-specific keywords under the chosen themes like landscaping, terrace gardening, and vertical gardens, catering to Chennai and South India.
Competitor Analysis
Studied top landscaping companies and their content strategies to uncover opportunities for differentiation and visibility.
On-Page SEO Optimization
Optimized meta titles, descriptions, header tags, image alt texts, and existing service content for targeted keywords.
Content Calendar Development
Created a structured content calendar and laid the groundwork for blogs covering green living, garden design, and plant care tips.
MONTH 2
Building Authority
Content Creation
Developed SEO-friendly blog posts on vertical garden ideas, seasonal planting tips, and sustainable landscape practices.
Link Building
Reached out to eco-lifestyle blogs and industry directories for backlinks and guest posting to build domain authority.
Performance Monitoring
Used Google Analytics and Search Console to monitor user behavior and refine SEO strategy accordingly.
Keyword Cluster Strategy
Targeted long-tail, city-specific keywords like Best Landscaping Companies in Chennai, Expert Garden Landscaping in Chennai | Top Landscaping Company, etc.
MONTH 3
Expanding Reach and Optimization
Content Optimization
Refined underperforming content, refreshed outdated blog articles, and strategizing through powerful ways of internal linking for better flow and crawl depth.
Expanding Reach
Tested new formats like visual storytelling and garden design infographics to enhance user experience.
Local SEO Optimization
Optimized Google My Business, increased NAP citations, and collected client reviews to boost local discoverability.
Conversion Rate Optimization
Improved CTA placements, optimized service pages, and tested landing page variations to increase inquiry form submissions.
Outcome
Impressive Result:
- Built a strong SEO foundation for Green Sky Landscapes’ digital growth.
- Published 14 SEO-optimized blogs targeting keywords – vertical garden services, terrace garden setup, and native plant landscaping.
- Generated 2.9k clicks & 39.5k impressions in 3 months. Focused on creating informative, solution-driven content for green living enthusiasts and urban homeowners.
- Monthly traffic jumped from 265 visitors in February to 4820 visitors by May.
- Published 20+ SEO-optimized blog articles expanding keyword variations and service-related queries.
- Generated 2.9k clicks & 39.5k impressions in Q1 (Dec 2023–Feb 2024) and 6.2k clicks & 74.8k impressions in Q2 (Mar2024–May2024).
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